Creating advertising content and TVC for Sony Australia across multiple product launches, including a major rebrand for Sony Cameras to “Starting Never Ends”.

From Sony Australia + New Zealand’s social media content to launch campaigns. I was involved in ideation of “Starting Never Ends” and the roll-out of all hero content for OOH. The ideation and creation of Sony Archive the largest performing content block on Sonys social channels. Other campaigns include: “Hear it True”, “All Conditions”,  “Create your Vision”.

Working on Sony Japan’s “Enter My Journey” campaign for Sony’s Vlog Challenge 2021.

Product photography of new releases across social channels.

Year

2018-2022

Services

Photography, Cinematographer

Agency

Studio 3AM

Client

Sony

Sector

Consumer Electronics + Technology